See Your Rankings Move
Before You Pay
a Dollar.
Day 0, we snapshot where your firm ranks. Within three days we build and launch your new website and rebuild your Google Business Profile. Fourteen days after launch, you see the movement. If it was worth it, you continue at the package rate. If not, you owe nothing. Three full-service packages, built exclusively for law firms by a former practicing attorney.
✓ Site built free · ✓ $0 for 14 days after launch · ✓ You decide on day 14
Start Your Free 14-Day Period
We take your baseline within 24 hours
Why Most Law Firms Waste
Money on Google Ads
Generalist agencies don't understand legal intent — and it costs you every month.
✗They don't understand legal search intent
Someone searching "divorce attorney" and someone searching "how to divorce" are very different leads. Most agencies treat them identically and charge you for both.
✗No transparency on what's actually working
You get a PDF report once a month full of impressions and clicks — but no clear answer on how many real clients you actually acquired.
✗Campaigns are set and forgotten
Legal campaigns require weekly optimization. Bid adjustments, negative keywords, ad copy testing. Most agencies aren't doing it after the first 30 days.
✗Your competitors have a specialist and you don't
The attorney down the street using a legal-specific agency is capturing leads that belong to you — right now, every day you're with a generalist.
A Snapshot, a Launch, Fourteen Days.
Then the Decision Is Yours.
We don't ask you to trust a proposal. We build the site, fix the profile, and let you read your own numbers.
Day 0 — Baseline
You pick up to 30 keywords and your city, then we record where you rank today: organic position for each keyword, a Map Pack grid heatmap, and every keyword you already rank for in the top 100. Timestamped, before any work starts.
Day 3 — Launch
In two to three days we build your new website and put it live on our hosting, and we rebuild your Google Business Profile the same day: categories, services, description, photos, Q&A, posts, review responses. The 14-day clock starts at launch.
Day 14 After Launch — Your Report
Same keywords, same tool, same method: snapshot → today, with the change for each one, plus the keywords you now rank for that we never discussed. If the movement is worth it, you continue at the package rate. If not, you keep the profile work, the website comes down, and you owe nothing.
Agreed Keywords
Each keyword you approved on day 0 with its baseline position, today's position and the change. Personal injury attorney Los Angeles: 32 → 22. Positions are 7-day rolling averages from a daily rank tracker, so a one-day spike can't flatter the number in either direction.
Keywords We Didn't Discuss
Fixing a site moves it for searches nobody planned. The tracker catches every keyword your site entered the top 100 for since day 0, so you see the whole picture, not a curated list.
Map Pack Heatmap
A grid scan of your service area, before and after: the Map Pack position a searcher sees from each point on the map. The green spreads or it doesn't. Either way you'll know.
Same tool, same city, same device split on every report. You get your own login to check mid-cycle. Positions move daily; we report the trend, not the best day.
Full-Service Packages.
First 14 Days Free. No Contracts.
Pick the level that fits your firm. The website build and the first 14 days after launch are $0 on every package; billing starts on day 15 only if you decide to continue, and you can stop any month after that.
| What's Included | Foundation $2,500/mo |
Growth $3,500/mo |
Dominate $4,500/mo |
|---|---|---|---|
| Website build + first 14 days after launch | $0 | $0 | $0 |
| Website | Up to ~15 pages | ~30 pages + practice-area content | 50+ pages, location pages |
| Google Business Profile | Build + weekly posts | + review-request system | + multi-location |
| Google Ads | — | Management (spend billed directly) | Management + landing pages |
| Local Services Ads | — | Google Screened setup | Setup + management |
| AI visibility (ChatGPT, Google AI) | Basic citations | + content and citations | + PR placements and monthly AI-mention report |
| Keywords tracked | Up to 30, your choice | Up to 30, your choice | Up to 30, your choice |
| Reporting | Monthly heatmap | + call tracking | + monthly strategy call with you |
| Contract | None, month-to-month | None, month-to-month | None, month-to-month |
The website and the Google Business Profile work are done before the 14 days begin, at no charge. If you continue, the site stays live on our hosting and the rest of the package starts. If you stop, you keep the profile work, the website comes down, and no further work is done on either.
What Most Agencies Can't Offer —
And We Can
Having practiced law changes every creative and strategic decision we make. Here's exactly how.
| What Matters | Other Agencies | Attorney Pro Marketing |
|---|---|---|
| Keyword & intent targeting | ✗ Broad "lawyer" keywords — same for every case type | ✓ Segmented by case type, intent stage, and urgency level |
| Campaign optimization goal | ✗ Clicks and impressions — vanity metrics | ✓ Optimized for signed retainers and real revenue |
| Ad copywriting | ✗ Generic copy that could sell plumbing or pizza | ✓ Mirrors how distressed, injured & frightened clients actually search |
| Lead quality judgment | ✗ No concept of what makes a lead worth your time | ✓ We've evaluated cases — we know a viable claim from a time-waster |
| Bar advertising compliance | ✗ Risk of outcome guarantees, improper disclaimers | ✓ Attorney advertising ethics built in by default — every campaign |
| Practice area strategy | ✗ One approach for all practice areas | ✓ Tailored emotional strategy — PI urgency, DUI crisis mode, divorce sensitivity |
If You Continue,
Here's Month One
The free period proves the direction. The package keeps it moving.
Day 15 — The Rest Begins
Your website is already live. Google Ads campaigns are built (Growth and Dominate), Local Services Ads verification begins, content and citation work starts, and the rank tracking you saw in the report keeps running every day.
Weeks 3–6 — Momentum
Ads go live, review requests start flowing, new pages are added, weekly posts and optimization continue. Every call is tracked and recorded so you can hear what your marketing is producing.
Every 30 Days — Same Report, Same Choice
You get the same ranking report you read on day 14, plus calls and leads. Month-to-month means the decision you made on day 14 is one you get to make again every month.
Built for High-Value Practice Areas
We focus exclusively on practice areas where Google Ads deliver the highest ROI — where clients find you in a moment of need.
"I built a client intake system for my own bankruptcy practice and it signed up more clients than the firm could process. That problem became my proof of concept — and the foundation of everything I build for law firms today."
You Need Someone Who Has Actually Practiced Law
Before building this agency, Alon Darvish practiced law. He knows what it feels like to watch your phone go quiet for two weeks. He knows the difference between a time-waster who Googled "what is personal injury" and a real prospect ready to hire today.
When you know a single signed PI client can be worth $50,000 in fees, you manage ad spend very differently than someone who has never set foot in a law office. That is exactly why Attorney Pro Marketing exists.
Former Practicing Attorney — Not a Marketer Who Read About Law
Alon has sat across from injured clients, criminal defendants, and families in crisis. That changes everything about how campaigns are built.
We Know What a "Qualified Lead" Means in Law
Most agencies optimize for volume. We optimize for signed retainers — because we understand the economics of a legal practice from the inside.
Bar-Compliant Advertising by Default
State bar advertising rules trip up generic agencies constantly. Because Alon comes from the legal world, compliance is built into every campaign from day one.
You'll Always Deal Directly With Alon
Never handed off to a junior account manager. Alon personally reviews every audit, reviews every campaign, and is on every strategy call.
Why Attorneys Choose
Attorney Pro Marketing
A partner who lives and breathes legal marketing — with the legal industry's economics baked into every decision.
Emotional Architecture of Legal Searches
Someone searching "DUI attorney" at 2am is in a completely different emotional state than someone researching estate planning on a Tuesday afternoon. We craft campaigns that meet each moment precisely where it is.
We Speak to Attorneys as Peers, Not Vendors
Attorneys evaluate arguments for a living. When Alon gets on a call, he discusses case economics, intake workflows, and fee structures with real fluency. That trust dynamic shifts everything.
Transparent Reporting. Real Numbers.
You get monthly reports showing cost per lead, how many calls you received, and which campaigns are driving real cases — not a graph of impressions.
What They Say
"We were throwing $4,000 a month at a generic agency and getting maybe 3 calls a week. Within 60 days of switching to Attorney Pro Marketing, we were getting 12–15 qualified calls a week. The difference was night and day."
"Finally an agency that actually understands immigration law. They know the difference between someone looking for a visa consultation and someone who's in removal proceedings. Our intake went up 40% in the first quarter."
"The monthly reports actually tell me something useful. I can see cost per lead, how many calls we got, and which campaigns are driving real cases. My previous agency just sent me a graph of impressions. Completely different experience."
Seventeen years of practice
behind every campaign.
Alon Darvish practiced bankruptcy law before building marketing systems for other firms. That experience shapes the keywords we target, the copy we write, and the compliance built into every page.
Read Alon's story →Twelve Guides on Law Firm Marketing,
Written by a Former Attorney
No email gate, no download form. Alon spent 17 years practicing bankruptcy law before building marketing systems for other firms — these guides are what he wishes someone had handed him on day one.
SEO for Lawyers
How legal search actually works in 2026 — Map Pack, organic, and AI answers, and why each runs on a separate algorithm.
Free GuideLocal SEO for Lawyers
Three Map Pack slots, one algorithm, and the grid method for measuring where your firm really ranks.
Free GuidePPC for Lawyers
Legal click economics by practice area, campaign structure, negative keywords, and call tracking.
Free GuideAI Search Optimization
Getting your firm named when a client asks ChatGPT or Claude for a lawyer instead of searching Google.
Free GuideLaw Firm Marketing Budget
The arithmetic behind what you can actually afford per signed case, benchmarked across six practice areas.
Free GuideAdvertising Compliance
The bar rules that govern every ad, page, and review response — and where agencies get them wrong.
Frequently Asked Questions
Everything law firm partners ask before working with us.
Ready to See Where You Rank — and Where You Could?
Get a free, no-obligation audit of your current campaigns — or a competitor analysis if you're not running ads yet. Alon reviews every audit personally. Spots limited — we only onboard 3–5 new firms per month.
Let's Talk About
Growing Your Practice
We work with law firms that have the intake process and case management systems in place to handle high client volume. Schedule a free 10-minute audit call — Alon will review your online presence live and show you exactly what your competitors are doing differently.
Phone
310-496-7306Office
9454 Wilshire Blvd., Penthouse Floor
Beverly Hills, CA 90212
🏆 Our 30-Day Guarantee
If you don't receive qualified leads within 30 days of campaign launch, we continue managing your campaigns at no charge until you do. No fine print.
Request Your Free Firm Audit
No obligation · Alon reviews every audit personally